Free tool
Activation Metric Generator
Choose an activation event that signals delivered value—not just a completed setup task.
Activation hypothesis
your product · segment first by platform and acquisition source
1
Entry event and denominator
2
Measure drop-off and time to complete
3
Measure drop-off and time to complete
4
Activation: evidence of first value
How to use this activation metric generator
Give the tool a clear product context and audience. Use the result as a working draft, then validate it with users, competition, availability checks, and your own product data.
Measure what users do after launch →